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Gift Memberships

Learn more about how to enable Gift Memberships, so that consumers can buy memberships on behalf of others

Mitch Colleran avatar
Written by Mitch Colleran
Updated this week

Summary

Gift memberships allow consumers to purchase a membership on behalf of someone else, making it easy and enjoyable for both the giver and the recipient. Designed with convenience in mind, gift memberships offer features that streamline the process for gift givers, recipients, and organization admins alike.

Gift Membership Features

Account Creation

No account is created for the gift giver.

Custom Message

The gift giver can add a short custom message to the gift.

Confirmation Emails

Gift givers receive a confirmation email after purchase, and gift recipients receive a membership confirmation email with the gift giver's message.

Password-Free Membership

No password is required for the gift recipient, simplifying their access.

Unique Gift Purchase Links for Organizations

For organizations, we’ve also enabled a way for them to link directly to specific Membership Type for folks to purchase a ‘Gift Membership’

  • This makes it easy to link to an individual membership type, so organizations can link to this URL from their website behind a ‘Call To Action’ like ‘Gift an Annual Gold Membership’ (where ‘Annual Gold Membership’ is the name of your Membership Type)

Tracking Historical Gift Sales

Organizations can now view a table of previously sold gift memberships, making it easier to track gift sales. This Table can be found under 'Member Settings' > 'Gift Memberships'.

This table includes the following details:

  • Gifter Name

  • Gifter Email

  • Gift Message

  • Date of Gift

Description of screenshot: Displaying the table of sold gift memberships

Visual Guide to Gift Memberships

Video Overview

Description of screenshot - Displaying the checkout page when the Gift Membership option is active

Description of screenshot - Displaying the confirmation email with Gift details

Frequently Asked Questions

When does a gifted Membership 'start'?

Once a Membership has been gifted, the membership would 'start' as soon as it's been gifted.

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